Cookie Policy
Last updated: 14 April 2025
This policy explains how krungthed uses cookies and similar technologies on this website, what each category of cookie does, and how you can manage your preferences. Our approach is to use only what is necessary and to give you meaningful control over anything beyond that.
1. What Cookies Are
Cookies are small text files stored on your device when you visit a website. They allow the site to recognise your device on subsequent visits and to remember information about your preferences or actions. Some cookies are deleted when you close your browser (session cookies); others remain until they expire or are deleted (persistent cookies).
On this website, we use localStorage — a browser storage mechanism — to remember your cookie consent preference. This is distinct from traditional cookies in that it is not transmitted to our server with each request, but it works in a similar way from a privacy and preference-management perspective.
2. Cookie Categories We Use
Essential Cookies
These are required for the website to function. They do not collect personal data and cannot be switched off. They include the storage of your cookie consent decision itself (so we do not show the consent banner on every visit) and any session-related functions needed for basic page delivery.
Analytics Cookies
We may use analytics tools to understand how visitors interact with this site — for example, which pages are visited most frequently, how long visitors stay, and what type of device they use. This data is collected in anonymised or aggregated form and is used only to improve the website. Analytics cookies are not set unless you have accepted this category.
Preference Cookies
Preference cookies allow the site to remember choices you have made, such as language settings or display preferences. These are not currently active on this site but may be introduced in future. They will only be set with your prior consent.
Marketing Cookies
Marketing cookies are used to track visitors across websites for advertising purposes. We do not currently use advertising or retargeting services on this site. This category is listed for completeness and transparency. If this changes, we will update this policy and request fresh consent before any marketing cookies are set.
3. Your Consent and How It Is Stored
When you first visit this website, a banner appears at the bottom of the screen asking for your consent to optional cookies. Your response is stored in your browser's localStorage under the key cookieConsent. This stored value records your decision and the timestamp of that decision.
Essential cookies are set regardless of your choice. Optional categories (analytics, preferences, marketing) are only activated if you have accepted them. Declining means those categories remain inactive for your visit and all subsequent visits, until you change your preference below.
4. Managing Your Preferences
You can review and update your current cookie consent using the controls below at any time. Changes take effect immediately. If you reset your preference, the consent banner will appear again on your next page load.
Your current preference
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Changes apply immediately. A page refresh may be needed for active analytics sessions to stop.
5. Third-Party Cookies
If analytics tools are active (with your consent), they may set their own cookies on your device in addition to the data they collect through the website. These third-party cookies are governed by the privacy policies of the relevant providers. Where we use such tools, we will identify the provider in this policy.
Currently, no third-party analytics are active by default on this site. If you have accepted analytics cookies, any tool activated operates subject to its own terms and our instructions to limit data collection to anonymised usage statistics.
6. Browser-Level Controls
In addition to the controls on this page, you can manage or delete cookies through your browser settings. Most browsers allow you to block cookies, delete existing cookies, or receive notifications when cookies are set. Blocking essential cookies may prevent parts of this website from functioning as intended. Instructions for managing cookies vary by browser and can usually be found in the browser's help section.
7. Changes to This Policy
We may update this policy as our cookie practices change or as regulatory requirements evolve. Material changes will be reflected by updating the "Last updated" date above. If changes affect optional cookie categories, fresh consent will be requested.
8. Contact
For any questions about this policy or our use of cookies: [email protected]
krungthed, 142 Sukhumvit Road, Khlong Toei, Bangkok 10110, Thailand.